Publish the kill, not just the win

Build-in-public has a survivorship problem. The feed is all launches and green charts, and a reader has no way to tell discipline from luck.

The part worth publishing is the other side: the bet I stopped, and the gate it failed. Writing the kill criteria before the build is what makes the memo honest later. If the gate was written after the fact, it is a story, not a standard.

So the archive stays public. A killed venture with its failed gate is not an embarrassment to hide, it is the clearest proof that the process is real and not a costume.